Iain Scott
Founder & CEO
With 18 years in the digital industry, he’s worked through the ranks and now runs the team that does all the hard work.
Buying art via Zoom
When lockdown started, many people and organisations that relied on in-person experiences to trade, came to a standstill. But not Matt Jukes.
Success Through Lockdown
When lockdown started, many people and organisations that relied on in-person experiences to trade, came to a standstill. But not Matt Jukes.
Find out how Matt brought artists, like Caroline Banks, and art buyers together with a new venture, the V-Art Show.
I’ve got plenty to say
View my other articles and opinion pieces below
Taking the lid off agency fees: Why Base Creative is publishing its pricing
Speaking with other marketing agency owners and directors, it’s understandable why publishing pricing feels uncomfortable. But it’s not just agency owners, it’s almost all professional services companies, from law firms to financial services. I want to explore the reasons why many companies are often reluctant to share their fees or pricing publicly, and why they […]
Partnerships and brand collaborations…what’s the point?
strategic partnership (n); an arrangement between two companies or organizations to help each other or work together, to make it easier for each of them to achieve the things they want to achieve; dictionary.cambridge.org collaboration (n); the situation of two or more people working together to create or achieve the same thing; dictionary.cambridge.org Base Creative […]
Base Creative and ICPA collaborate to bring digital marketing advice to UK accounting firms
It’s been months in the making, with plenty of Zoom calls, a members survey, a whitepaper and the preparation of three upcoming webinars. This is the culmination of a Base Creative and the Institute of Certified Practising Accountants (ICPA) digital marketing collaboration. The ICPA and what they do The Institute of Certified Practising Accountants is […]
Case study: virtual client tea time
With more of us working from home, some traditional methods of keeping in touch with clients have gone, but not all is lost. There’s plenty you can do, like virtual tours, hosting webinars, sending pre-recorded personalised messages, or, something that we’ve enjoyed, client tea times. Last summer, we launched our client tea times to touch […]
