
Iain Scott
Founder & CEO
Iain has a strong background in digital, and brings high-level strategic thinking to client campaigns.
Almost overnight, when the UK went into lockdown in March 2020, every foreseeable event was cancelled or postponed.
Success Through Lockdown
Ben Corbett is the marketing and content manager at F2F events. When the UK went into lockdown, Ben had to pivot F2F’s entire communication strategy as well as their short term business model.
See my interview below to find out what Ben did, and how he got on.
Founder & CEO
Iain has a strong background in digital, and brings high-level strategic thinking to client campaigns.
View my other articles and opinion pieces below
Google’s search experience is changing – fast. Iain Scott explains how AI Overviews and AI Mode are reshaping search, and what your business needs to do to.
In our new video series, our team explains the role of AI can play in your digital strategy, starting with Iain Scott, Director of Growth at Base Creative.
At Base Creative, Christmas isn’t just about ticking off the last to-dos of the year – it’s about giving back when and where we can. This year, we’re continuing a tradition close to our hearts by donating £1,000 across three fantastic initiatives we have worked with over the last 12 months. To decide how that […]
It might be the end of another year, but there will be plenty of time to reminisce later. Instead, why not use this time to set your organisation up for a successful 2025? I’ve asked our team to explain their predictions for 2025 across all of our areas of expertise – social media, search, content […]