SMS Plc
SMS wanted to gain more exposure in search and really showcase their strong authority in the energy sector.
Generate demand for your services and leads for your sales team
Social media, search marketing, content and analytics for professional service firms and B2B organisations
The digital marketing partner trusted by national and global brands
Our campaign work
We don’t like to brag. But here are just a few high performing client partner results we’re proud to share.
Worldpay
Worldpay, the globally recognised payments brand, worked with us to design, build and launch the new Partner Discovery portal.
London Southend Airport
We partnered with London Southend Airport to launch their new website, redesigned to put the needs of their passengers first.
Bates Wells
Bates Wells, a London based law firm, asked us to align their website with their new brand and persona.
Strategic digital marketing
There’s no secret to our method. It’s a combination of strategic research, planning and expert management. Take a look below for a little more insight.
Discover
Success comes from fully understanding the business you’re in.
We invest time learning about you and your goals, your audience, your message, brand and services, and we explore the market you’re in.
Plan
Using the tailored blueprint, our goal is to carry your audience through each stage of their journey.
This is where our three core propositions of social media, SEO and web come together.
Launch
Our process is one of continuous innovation, where we keep learning, changing and improving the campaign and activity.
Once launched, we use data, analytics and insight to improve the campaign’s results.
We’ve got plenty to say
When it comes to insight and knowledge, we want to share the love. Take a look at some of our latest opinions and guides.
Our 10 most engaging LinkedIn post ideas for corporate comms
You know your business needs to use LinkedIn. With over a billion users, LinkedIn is the premier platform for connecting with your investors, customers, employees, industry peers and other stakeholders. You’ve only got one question. What should your organisation actually post about? So many businesses know that there are big benefits to engaging with their […]
You’re telling stories wrong: How responsive storytelling can transform your marketing
This is an article to help you get better at story-driven marketing within your organisation or for your clients. I’m not talking about your old school wishy-washy once upon a time style storytelling. This is about drawing out the kind of authentic stories your colleagues (or clients) don’t even know they’re hiding. It’s about getting […]
Base Creative has achieved B Corp™ certification: So what?
Base Creative has achieved B Corp™ Certification! It shows that we have met high standards of verified performance, accountability, and transparency on factors ranging from sustainability and employee benefits to charitable giving and supply chain practices. As a milestone, our certification underscores our commitment to leveraging our digital marketing expertise to have a positive impact […]
Thought leadership strategy: putting your team’s expertise on your clients’ radars
“Thought leadership” has become an essential part of B2B marketing. Ever since Google’s helpful content update, it’s been more important than ever for your organisation’s team members to be producing high-quality, informed content in their areas of expertise. What is thought leadership? Articles, LinkedIn posts, blogs, videos – all of this comes under that umbrella. […]
